Yoga is an experienced marketing and communications professional with nearly 20 years of experience at PT Campina Ice Cream Industry Tbk. He is a passionate and results-oriented leader with a proven track record of success in driving sales growth, building brand awareness, and developing innovative marketing strategies. Yoga's expertise spans across digital marketing, communications, e-commerce, and omnichannel strategy. He leads e-commerce and CRM operations, ensuring a seamless customer experience across all touchpoints.